Total Group, an IT support company based in Hertfordshire, needed a freelance SEO copywriter to increase the quantity of content they were putting out to improve their local search ranking. They also commissioned us to write the web copy for their brand new website.
We wrote a number of blog posts for Total Group on topics such as Microsoft Office 365, Microsoft Teams, Zoom, and Multi-Factor Authentication. For their new website, we worked on the homepage, case studies, PPC landing pages, services and more.
As well as helping to propel their local search ranking, we successfully established Total Group’s value proposition of being a managed IT solutions business with the individual care and attention of a local, family-owned business.