Westway IT, an IT support company based in Gloucester, wanted us to rewrite their Homepage, About page and Social media intros so they could connect better with their target audience.
For Westway IT’s homepage, we focused on improving the value proposition, call-to-actions and crafting benefit-driven copy. For the About page, we wanted to establish an interesting story about Westway IT’s founder, John Fisher, who was a runner up in the 2009 UK World Skills competition.
Westway IT now has a website and social media descriptions which effectively showcased John’s family-like services to his target audience of small and micro businesses.
Richard is easy to work with as he is clear about scope and time-frames for articles. Working with him was a smooth process and he delivered good, clean copy.
Sarah Robson, Marketing Manager at Netstar IT Support